Blurry Creatures exists in a space few brands are willing—or able—to occupy. Sitting at the crossroads of Christianity and cryptid culture, the show has cultivated an audience that is curious, skeptical, spiritually grounded, and deeply American in its sense of wonder. Before designing anything, I spent time understanding that balance: the reverence, the mystery, and the deep cultural nostalgia that resonates with a largely U.S.-based audience.

That insight led me to one of the most evergreen formats in American design: United States National Parks—paired with another timeless staple, the wall calendar. On their own, both are familiar and comforting. Together, they’re instantly recognizable. But familiarity was only the starting point. The goal was to take something traditional and quietly subvert it in a way that felt perfectly aligned with the Blurry Creatures ethos.

Each illustration in the calendar presents a national park as you’d expect to see it from afar—majestic landscapes, iconic landmarks, and classic park-poster composition. But up close, the image begins to change. Hidden within every scene is a cryptid that has been historically sighted in that park’s region. It’s a visual metaphor for the show itself: the world looks orderly and explainable at first glance, but linger long enough and the strange begins to emerge. From a distance, it’s a national park. Up close, it’s blurry.

Beyond concept, the physical design was just as intentional. Each month is printed as a standalone art piece, designed to be cleanly torn from the calendar and framed. Rather than becoming obsolete at the end of the year, the calendar transforms into twelve individual works of art—objects meant to live on the wall long after their month has passed. This turns a functional item into a collectible one, extending its life and value far beyond a single year.

The result is a product that feels both classic and subversive: rooted in American iconography, layered with mystery, and quietly playful in its execution. By reverse-engineering the Blurry Creatures audience and blending tradition with the unexplained, this national park calendar becomes more than merch—it becomes a visual expression of belief, curiosity, and the thin veil between the seen and the unseen.